PART 1 FRAMEWORK FOR IMPROVING CONVERSATIONAL AI .......... 1
1 ■ What makes conversational AI work? 3
2 ■ Building a conversational AI 23
3 ■ Planning for improvement 44
PART 2 PATTERN: AI DOESN’T UNDERSTAND .............................. 77
4 ■ Understanding what your users really want 79
5 ■ Improving weak understanding for traditional AI 105
6 ■ Enhancing responses with retrieval-augmented generation 135
7 ■ Augmenting intent data with generative AI 170
PART 3 PATTERN: AI IS TOO COMPLEX .................................... 191
8 ■ Streamlining complex flows 193
9 ■ Harnessing context for an adaptive virtual assistant
experience 207
10 ■ Reducing complexity with generative AI 230
PART 4 PATTERN: REDUCE FRICTION ....................................... 249
11 ■ Reducing opt-outs 251
12 ■ Conversational summarization for smooth handoff 278