rating

Strategic Management 14e

Strategic Management 14e. Competitiveness and Globallization, Concept and Case.

  • 255,000đ
  • Mã sản phẩm: ST7959
  • Tình trạng: 2

Part 1: Strategic Management Inputs 2

1. Strategic Management and Strategic Competitiveness, 2

2. The External Environment: Opportunities, Threats, Industry Competition,

and Competitor Analysis, 30

3. The Internal Organization: Resources, Capabilities, Core Competencies,

and Competitive Advantages, 60

Part 2: Strategic Actions: Strategy Formulation 86

4. Business-Level Strategy, 86

5. Competitive Rivalry and Competitive Dynamics, 112

6. Corporate-Level Strategy, 138

7. Merger and Acquisition Strategies and Restructuring, 164

8. International Strategy, 190

9. Cooperative Strategy, 222

Part 3: Strategic Actions: Strategy Implementation 248

10. Corporate Governance, 248

11. Organizational Structure and Controls, 278

12. Strategic Leadership, 312

13. Strategic Entrepreneurship, 340

Part 4: Case Studies C-1

Glossary, G-1

Name Index, I-1

Company Index, I-24

Subject Index, I-27

Brief Contents

Copyright 2024 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part. Due to electronic rights, some third party content may be suppressed from the eBook and/or eChapter(s).

Editorial review

Không có đánh giá nào cho sản phẩm này.

Viết đánh giá

Vui lòng đăng nhập hoặc đăng ký trước khi đánh giá